UC PR
UCOP seems to have mounted a PR campaign through a website at:
http://www.onwardcalifornia.com/
I noticed it as a banner ad on the LA Times website. It loads rather slowly – or at least it did when I clicked on it – so maybe some better web design might be in order. The actual message is rather vague. Included is a YouTube video featuring presumably high school seniors signing on to UC websites and finding out that they were admitted. The video was uploaded last Wednesday so I assume this campaign is relatively new. The uploader left the “comment” option open and the first comment I saw was – not surprisingly – “what about the one’s [sic] who got rejected -_-.” (Maybe someone should turn off the comment option.)
Under a link on the page entitled “partner,” there is a message that says:
The YouTube video noted above can be seen below:
[youtube=http://www.youtube.com/watch?v=FdWIXr8ru2w&w=320&h=195]
UPDATE: A tweet by President Yudof says that the scenes of applicants seeing they were admitted are all self-made:
https://twitter.com/mark_yudof/statuses/215872951071936513